"The Self−Publishing Manual: How to Write, Print and Sell Your Own Book" by Dan Poynter (Repost)

ISBN: 1568600747

Category: Study


Posted on 2012-03-02. By anonymous.

Description


"The Self−Publishing Manual: How to Write, Print and Sell Your Own Book" by Dan Poynter
Completely revised Fourteenth Printing
Para Publishing | 2003 | ISBN: 1568600747 1568600887 1568600925 | 554 pages | PDF | 5 MB

The book explains the publishing process step-by-step, from idea through manuscript, printing, promotion, and sales, and shows how to use innovative techniques to write books faster, produce books for less, and promote books more effectively.

This revised edition covers all of the latest publishing technology such as downloadable books, print on demand, CD publishing, and electronic books.

Contents
About the Author
Preface — Note to the Reader
Acknowledgments
Warning — Disclaimer
1 YOUR PUBLISHING OPTIONS
Why You Should Consider Self-Publishing
2 WRITING YOUR BOOK
Generating Salable Material
3 STARTING YOUR OWN PUBLISHING COMPANY
4 PRODUCING YOUR OWN BOOK
Designing Books
Typesetting
Layout
Book Printing Materials
The Printing Process
5 ANNOUNCING YOUR BOOK
Telling the World You Are an Author and a Publisher
Getting Listed
6 WHAT IS YOUR BOOK WORTH?
Prices
Discounts
Terms
Collections
Returns
7 PROMOTING YOUR BOOK
Making the Public Aware of Your Book
Without Spending for Advertising
8 WHO WILL BUY YOUR BOOK?
Markets
Distribution Channels
9 ADVERTISING YOUR BOOK
Direct Mail
Print
Broadcast
10 FULFILLMENT
Moving Your Book Out the Door
11 ELECTRONIC BOOK PUBLISHING PROMOTING
Electronic Books
Downloadable Books
Automated Printing
Print on Demand
Online Promotion
12 COPING WITH BEING PUBLISHED
Or What Do I Do Now?
Afterword
Appendix 1 Your Book's Calendar: WHAT TO DO
Your Book Poynter2.htm's Calendar
Appendix 2. Resources for Publishers
Recommended Reading Book
Production Promotion Resource
Glossary
Index
Colophon

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